Xfinity Studio
Executive Creative Director
Partnership Development
Executive Producer
Playbook Reps and Athletes First
for Comcast: Xfinity
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Opportunity: Enhance Brand Visibility for Xfinity's Internet and Mobile Products, Be a Part of the Cultural Moment
5x Long-form Videos
6x Video Cutdowns 1x Sizzle
29x Social Posts
14M+ Impressions
Elements:
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Sponsored Editorial​
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EA Madden License with NFL Approvals
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Talent Procurement:​ Scott Hanson, Bijan Robinson, Jahmyr Gibbs, Jevon Holland, Kyle ​​Rudolph, Kyle Van Noy
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Business Affairs
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Content Partners: Athletes First, Goat Farm Media, On3, IGN Entertainment
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We led the partnership, creative development, and overall production of the "Xfinity Studio", transforming it into content engine at The Block. Over two days, we delivered a fully branded gaming and podcast experience that seamlessly integrated Xfinity into the sports and gaming conversation.
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Scott Hanson's Bayou Blitz
Highlights
Full Video
PowerBoost Blitz
